Most Functional SRP

With today’s shoppers using their mobile devices to shop for cars, the number of pages a customer views on a website is lower. This means your customers are less likely to get past the Search Results Page (SRP). Because of this, your SRP has to have as much functionality as possible in order to convert more of your web traffic. This is why we built our SRP to be the most functional and robust in the industry.

• Updated, Modern Desktop & Mobile UI Design
• Reworked & Easily Customizable Filter Menu
• Top-of-page Vehicle Features selector
• Returning User View
• Custom Pricing Display
• Lease/Purchase Payments
• Monthly Payments
• Price Drop Alerts
• One Minute ePrice
• Price Unlock
• Detailed Vehicle Info & comments
• Side-by-Side Comparison
• Window Stickers & Brochures
• 3rd Party Integrations

Most Advanced VDP

For the customer that wants to take a closer look at a vehicle on your site, we’ve developed the industry’s most complete Vehicle Details Page (VDP). A shopper on the VDP is looking for information beyond the basic “VIN details’ of that car.

• Updated, Modern Desktop & Mobile UI Design
• Faster Load time
• Updated widgets and removal of widget bloat
• 4k Photos with Hot Spots & Hyper Zoom
• Vehicle Inventory Videos
• 360° Interior & Exterior Views
• Vehicle Details & Installed Options
• Unlimited Customization Pricing Fields
• Automated Incentives, rebates, & Specials
• Lease/Purchase Payments
• Trade-In Evaluation
• Price Drop Alerts & One-Minute ePrice
• Price Unlock
• Window Stickers & Brochures

Personalization Engine

Website personalization is commonplace for all major ecommerce sites out there, so it needs to be a part of your dealership website. Customers these days want your site to bring them the content they’re looking for, not the other way around. DEP’s Personalization Engine gives your customers the ‘Amazon-Experience” by bringing the most relevant content to every shopper whenever they visit your site.

• New Vehicle Alert - Customers returning to your site will receive a New Vehicle Alert based on their past browsing history.
• Search - The search bar prompts each customer to continue researching the vehicles they’ve shown the most interest in.
• Banners – Each customer sees banners custom-tailored to their needs and interests.
• Chat – The chat box will show info and prompts regarding specific vehicles the customer has shown interest in.
• Return View - Provide your customers with additional engagement points on the SRP for vehicles they have already shown interest in. Why serve the same view and the same content to someone who has already completed a step or maybe went into the VDP and didn’t take further action? Return View brings forth information, relative to the vehicle, that would otherwise be buried in the site that a majority of consumers would not find.

Offer Management Tool

Spice up your offer system with DEP’s Syndicated Payment and Rate Customizer, utilizing bank and incentive data to provide REAL payments across your website. Based on retailer-driven criteria, the Offer Management Tool syndicates to your SRP and VDP listings, dynamic model pages, homepage search-by-payment module, digital marketing ads, and more!

Unparalleled SEO Strategy

Each Dealer eProcess website includes an already incorporated SEO strategy, including mobile optimization, Google Analytics and Search Console integration and monitoring, Bing Webmaster tools, schema structured data and metadata optimization, geotargeted inventory pages, intelligent inventory SEO and homepage footer, sitemap content, canonical tags, in-linking strategy, page speed optimization, and much more!

Units Inventory

With Units Inventory, manage your dealership's inventory with our basic functions such as DMS polling, VIN decoding, 3rd party syndication, window sticker module, comment generator, and more. The IMS system will take your inventory to the next level with the largest HD photos in the industry, data transfers allowing data manipulation to retailer websites and third parties, 360 interior uploads, and price cast, allowing you to apply discounts in just seconds! Our Recon and Photo Alert systems, Hot Spots, Trade-in Integration, Google Cars for Sale, Video Integration, and more make the Units Inventory system the #1 inventory system in the industry!

InSites Reporting

All of your stats. All in one place. The Dealer eProcess InSites Dashboard compiles data from Google Analytics, 3rd party tools, and directly from your website so that you can easily analyze leads, visitors, page views, paid search, vehicle sales, gross profit, and much more. Break down your data month-by-month or analyze year-over-year.